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SQUIDGAME PROJECT
01. Retail Concept Development–Floor Fixture Design
As a fan of NETFLIX–SQUID GAME, I was really impressed with the environment set
design and storytelling from the unrealistic spaces. Each stage has a specific theme
and storytelling that delivered an impression of curiosity. From my adventurous curiosity,
I decided to make the 3D space from scratch that goes to the seed of
the concept development of this project.
DEVELOPING CONCEPT
APPLYING
FEATURES TO
CONCEPT DESIGN
COLLECTING
DISTINCTIVE
FEATURES
BUILDING
THE 3D SPACE
BUILDING THE 3D SPACE FROM SCRATCH
FINAL CONCEPT DESIGN

FINAL FLOOR FIXTURE CONCEPT

HEIGHT COMPARISON

COLOR VARIATION

FINAL FLOOR FIXTURE CONCEPT
1/4
PROJECTS
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